Millions are publishers these days. Corporate blogging enables direct market communication between yourself and your customers. Without having to talk through traditional media.<\/p>\n
But not just with customers. Communicate to and with the customers who are also influential bloggers (some of them are) will give you powerfull acess to the market. Since these influential bloggers might spread the word.<\/p>\n
So you better hope they\u2019re nice to you. Or that is: don\u2019t hope. Start reading their blogs before engaging in blog-conversations with them. Find out what they\u2019re about. Engage in qualified discussions with the guys who are into your field and focused. Give them relevant info \u2013 and chances are, they\u2019ll take you serious, write about and with you.<\/p>\n
Words of Rebecca Blood<\/a>, onstage in ITU, Copenhagen, today. Talking on corporate blogging.<\/p>\n","protected":false},"excerpt":{"rendered":" Millions are publishers these days. Corporate blogging enables direct market communication between yourself and your customers. Without having to talk through traditional media. But not just with customers. Communicate to and with the customers who are also influential bloggers (some of them are) will give you powerfull acess to the market. Since these influential bloggers… L\u00e6s mere »How to use the blogosphere to communicate with the market<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,8],"tags":[],"_links":{"self":[{"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/posts\/60"}],"collection":[{"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":1,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/posts\/60\/revisions"}],"predecessor-version":[{"id":3832,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/posts\/60\/revisions\/3832"}],"wp:attachment":[{"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/media?parent=60"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/categories?post=60"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jon-lund.com\/main\/wp-json\/wp\/v2\/tags?post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}