Just in – Danish display ad growth 1. half-year 2007: 4 numbers and a graph

  • Jon Lund 

The numbers:
Display advertising, first half-year 2007: 46,2 mio euros

Growth rate, Display advertising, first half-year 2006-first half-year 2007: 57 %

Display advertising part of total online adspend, 2006: 25 %
(more on this in this post:”Danish 2006 internet advertising revenues surprisingly close to US figures“)

Online adspend part of total adspend, 2006: 13 %
(more on this in this post: “Internet cuts out 13 % of total 2006-adpie“)

 The graph:
displayq22007.JPG

(More on this graph and the two first half-year numbers in this report by FDIM (IAB Denmark) in coorperation with Deloitte (pdf, in Danish))