Swedish newspapers launched new online measurement system Friday

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More news from the ICOM conference in Berlin: From Friday the Swedish websites are measured by two different systems. Both systems measure unique visitors, page impressions and visits. Both lists are found side by side at www.kiaindex.se.

The new list consist of all major newspaper-sites (organised in Tidningsudgivarna) in Sweden. The measurements are conducted by Research International (SIFO) and 24:7 Real Media.

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