-I heard that malicious rumor to, and I’m freaking out. It isn’t true. That was the reaction of Advertising.com CEO Scott Ferber, when he was asked to yesterdays newsstories about Microsoft possibly buying a stake… Læs mere »Scott Ferber “freaks out”: AOL Microsoft deal is fiction
The internet is by far the fasting growing media when the talk is on advertising. In the first 6 month of 2005 revenues grew by 27 pct. compared to the same period last year –… Læs mere »Danish adspend: Internet beats newspapers by 27-7. Internet by far the fastest growing media group.
Danish former state-owned natural gas-company DONG does a great job in re-branding itself. Under the heading “more energy” DONG runs a campaign taking full effect of their sponsoring the national danish football team. Including Oil-barrel… Læs mere »Funky net-ad: music, football and – petrol
The most wholeheartedly danish online campaign is just about to launch. In a 45 millions danish kroner (approx. 7 mio. US $) campaign the danish newspapers (of all possible advertisers) tries to get Danes read… Læs mere »Top danish directors in cutting-edge online-only campaign