Jon Lund is a contributing analyst and commentator at Danish daily Politiken, is chairman of the board at Danish Online News Association and has held honorary positions as member of the board of IAB Europe, member of the Danish Ministry of Cultures advertising forum, member of the board of directors of the Forum of the Danish Media, member of ICC Denmark’s marketing committee. He holds a masters degree in Political Science from University of Aarhus and has worked with internet since starting his own agency in 1995.
The internet is by far the fasting growing media when the talk is on advertising. In the first 6 month of 2005 revenues grew by 27 pct. compared to the same period last year –… Læs mere »Danish adspend: Internet beats newspapers by 27-7. Internet by far the fastest growing media group.
One more sci-fi dream comes true. This time: electronic paper. You know: folio-like, to be wrapped up, lightweight. The kind of medium you want your newspaper to use. Put it in your pocket, unfold it… Læs mere »Liquid and thin as paper
Danish former state-owned natural gas-company DONG does a great job in re-branding itself. Under the heading “more energy” DONG runs a campaign taking full effect of their sponsoring the national danish football team. Including Oil-barrel… Læs mere »Funky net-ad: music, football and – petrol
The most wholeheartedly danish online campaign is just about to launch. In a 45 millions danish kroner (approx. 7 mio. US $) campaign the danish newspapers (of all possible advertisers) tries to get Danes read… Læs mere »Top danish directors in cutting-edge online-only campaign
The scenes taking place in New Orleans the aftermath of hurricane Katrina – robbing, stealing, police powerless, dead corpes floating in the water no sanitary systems working etc. – are completely unreal. Reminds me most… Læs mere »Katrina unreality
General Motors Fastlane-blog is a true hit. Consider this piece from Bob Lutz. Bob Lutz, GM vice chairman, blogging on about GMs wonderfull cars is actually quite bold. Of course you dont except modesty from… Læs mere »Fastlane rocks
Axel F Crazy frog (get links to video from Max Thranes blog) i # 16 on the danish musicchart today – down 4 places from last week. Funny thing, though – I had no idea… Læs mere »Video makes the radio star
“I use Powerpoint quite a bit, and that doesn’t seem to make me total nuts” says Trine-Maria Kristensen in her blog, commenting on Edward Tufte, a wise man claiming use of Powerpoints does affect your… Læs mere »Powerpoint stupidity